UT HEALTH SCIENCE CENTER SOCIAL MEDIA TOOLKIT

Social Media Guidelines - Public Notification

The Health Science Center recognizes the importance of communicating with the public online, including through social media. This document gives information to members of the public regarding the Health Science Center’s use of online tools and social media, as required by State of Texas policies.

 

Privacy notification

 

Posts and comments on this and other social media channels operated by the Health Science Center are public and may be viewed by all visitors. Therefore, visitors should be careful about posting any private or personally identifiable information and limit such information to the minimum necessary to communicate their message.

 

If you need to include private or personally identifiable information in your communications with the Health Science Center, please let us know that you’d like us to contact you privately and we will follow up with you by email, telephone, or other one-to-one communication.

 

Postings on Health Science Center social media channels that include sensitive personal information are subject to removal, unless the subject of the information has given express consent for the disclosure of that information.

 

Moderation policy

 

The posts and comments on all Health Science Center social media channels will be monitored and moderated regularly.

 

A posting or comment may be removed from a Health Science Center social media channel at the judgment of a Health Science Center employee, including (but not limited to) postings or comments that:

  • contain obscenity
  • include copyrighted material used in an infringing manner
  • contain sensitive personal information
  • contain offensive terms that target protected classes
  • are threatening, harassing, or discriminatory
  • incite or promote violence or illegal activities
  • contain information that could reasonably be construed to compromise public safety
  • advertise or promote a commercial product, service, or any entity or individual
  • promote or endorse political campaigns or candidates
  • are off-subject or out of context

Health Science Center employees who monitor and moderate content on social media channels are not required to provide an explanation for removing content, but may choose to do so.

 

Linking policy

 

Links from websites or social media channels affiliated with The University of Texas Health Science Center at San Antonio to any other websites do not constitute or imply university endorsement of those sites, their content, or products and services associated with those sites.

 

Although social media tools are not clearly defined as state websites, individuals linking to or from University-related social media channels are strongly encouraged to adhere to 1 TAC §206.73 and SRRPUB11 from the Department of Information Resources when constructing those links.

 

Third-party website policy

 

The social media tools employed by the Health Science Center are hosted by third parties, and the use of those sites is governed by the social media providers’ own policies, such as their respective privacy policies and terms of service.

 

Examples include:

Intellectual property rights and ownership

 

The UT Health Science Center at San Antonio respects the rights of all copyright holders, and therefore, it has adopted and implemented a policy that provides for the removal of material that infringes the rights of copyright holders. If you believe that your work has been copied in a way that constitutes copyright infringement, please provide the University’s Copyright Agent the following information required by the Online Copyright Infringement Liability Limitation Act of the Digital Millennium Copyright Act, 17 U.S.C. 512:

  1. A physical or electronic signature of a person authorized to act on behalf of the owner of an exclusive right that is allegedly infringed;
  2. Identification of the copyright work claimed to have been infringed, or, if multiple copyrighted works at a single online site are covered by a single notification, a representative list of such works at that site;
  3. Identification of the material that is claimed to be infringing or to be the subject of infringing activity and that is to be removed or access to which is to be disabled, and information reasonably sufficient to permit us to locate the material;
  4. Information reasonably sufficient to permit us to contact the complaining party;
  5. A statement that the complaining party has a good-faith belief that use of the material in the manner complained of is not authorized by the copyright owner, its agent, or the law; and
  6. A statement that the information in the notification is accurate, and under penalty of perjury, that the complaining party is authorized to act on behalf of the owner of an exclusive right that is allegedly infringed.

For copyright inquiries please contact:
Gary Sertich, Office of Legal Affairs